Type of work: Strategy, Identity, DigitalType of project: Art & Culture Movieday is the catalyst for individuals and organizations seeking to host captivating movie screenings in diverse theaters across Italy. “Changing the distribution model for movies is a big challenge for a startup. Movieday is the online platform for the digital transformation of the movies
Authorviviele
Day, a new family of drinks
Type of work: IdentityType of project: Food & Drink Magnolia Advertising Agency in Tehran approached us with a unique challenge—to propose a new beverage brand for their client, the largest drink reseller in Iran. The envisioned range included water, juice, and sparkling flavored drinks. The objective was to infuse a Western imaginary into the brand,
Allelica, personal genomic health
Type of work: Identity, DigitalType of project: Health Allelica, a Rome-based startup, pioneers the development of algorithms and DNA tests to unveil predispositions to diseases. With the convergence of genomics and polygenic risk scores, Allelica introduces a groundbreaking approach that intersects with personalized nutrition. “Genomics and polygenic risk score meet personal nutrition for the first
Arthewall, curated art collection for your walls
Type of work: Strategy, Identity, DigitalType of project: Arte & Culture Arthewall was a marketplace that provided art advice to interior designers, architects, and whoever needed to decorate a wall with art. It was a place of research and promotion of international emerging artists brimming with talent and creativity. It was the evolution of Glossom,
Glossom, for creators and artists
Type of work: DigitalType of project: Art & Culture Glossom emerged as a dynamic online gallery, where visual creatives spanning diverse fields, from photography to illustration, came together to showcase their portfolios with unparalleled impact. In my role, I leveraged my deep-rooted passion in illustration, photography, together with my digital knowledge to enhance this vibrant
Lina & Totonno, home fragrances
Type of work: Product, Identity, PackagingType of project: Beauty Gabriella Chieffo a distinguished fragrance house based in Lecce (Italy), joined forces with the renowned national artist, Bruno Maggio, for a unique venture into creative perfumery. This collaboration birthed a special edition of an innovative room fragrance, where art and fragrance converged in a distinctive terracotta
Laboratorio Cingoli, kitchen school
Type of work: Strategy, DigitalType of project: Food laboratorioCingoli, a culinary haven in Milan, sets out to transform enthusiasts into passionate cooks. The kitchen school, guided by Giuliano Cingoli, employs the “separation of cooking” method, a philosophy explored in detail in Giuliano’s dedicated book. The establishment not only conducts cooking classes but also offers a
Gabriella Chieffo, creative perfumery
Type of work: Identity, Digital, PackagingType of project: Beauty Gabriella Chieffo is a Lecce-based fragrance house founded by Gabriella Chieffo specialized in creative perfumery. All products are made with a distinct focus on craftsmanship and quality. Each fragrance is fueled by an elaborate story that is enriched with Gabriella’s inspiration from materials, childhood memories, and
Moodfix, the music treat
Type of work: Strategy, Identity, DigitalType of project: Music MoodFix is a product launched by Stereomood (the streaming music service that offers curated playlists of independent music based on a user’ mood), that harnesses the innate power of music as medicine. Users may purchase a bundle of two playlists that act as an antidote to
MoodO’Clock, the emotional alarm
Type of work: Strategy, Identity, DigitalType of project: Music MoodO’Clock is the emotional alarm that sets your morning mood. The app helped influence the entire turn out of the day with the right music, powered by Stereomood. “This is great. I always wake up to this alarm. I am a heavy sleeper, this one is