Fractional Design Leadership for Startups & Entrepreneurs

Fractional design

Fueled by over 15 years of passion for branding, creative strategy, and digital design, I partner with startups and entrepreneurs in culture and technology to unlock their brand's full potential.

My artisanal approach blends practicality with creativity, using strategic insights to craft brand stories that engage audiences and spark lasting change. This isn’t just expertise, it’s a dedication to exceptional design and to fostering creativity that drives real impact.

Let’s embark on a journey together, where we explore possibilities and push boundaries. Together, we’ll redefine your brand’s potential and create a legacy that resonates throughout the design world.

Explore my projects

What is it?

Flexible design leadership

Fractional design is a dynamic approach offering flexible leadership on a part-time or project basis. By infusing projects and teams with strategic guidance, I reveal the path to creative growth. In this role, I navigate complexities with deep design knowledge, strong leadership, and problem-solving skills.

Why Fractional Design

Designing your success

I understand challenges that ambitious businesses face, and I provide strategic design solutions. Here’s how my diverse expertise enhances your goals:

Partnership approach

Three steps to elevate your vision

1. Insight exploration

Schedule a free intake session to discuss your goals. In this safe space, you can share your hopes and challenges, and I’ll use my design expertise to help clarify the path to achieving your vision. Your ideas will be valued and enhanced.

2. Co-crafting your vision

We'll establish a partnership structure that aligns with your goals, deliverables, and resources. This is about working together on great design. We'll develop the elements that make your goals real while keeping user needs and market trends in mind.

3. Launch your project

We’ll launch on time and within budget, ensuring we meet user needs. I will guide you through a smooth project launch, focusing on delivering real results: user engagement, better brand perception, and measurable business growth

How we partner

Collaboration options

QUICK ▸ Immediate fixes for urgent needs

FULL ▸ Intensive support for a set duration, with me fully immersed in day-to-day operations, making decisions, and implementing strategies on a part-time basis

ONGOING ▸ Regular assistance on specified days each week, offering flexible leadership solutions for companies seeking specialized expertise without the expense of traditional hires

Plan a call

Quick help

for immediate fixes 40%

Full immersion

for a defined period 60%

Ongoing collaboration

for specified days each week 80%

FAQ

Understanding my services

What services do you provide?

I offer fractional design services on a part-time or project-based basis. Services include:

Concept development
Content creation
Branding research, messaging, and identity development
Marketing and digital design
Print media
Branding consistency
Social media strategy
UX/UI design for custom apps and platforms

When do I need to hire you?

you need help defining product strategies
you’re seeking guidance on branding efforts
you want to refresh or revamp your brand identity
your team lacks in-house designers and needs experienced consultationt
your team faces a challenging project beyond their current experience level
when starting a new project or requiring additional support for a launch
your projects encounter unpredictable design issues due to process gaps
you want to create an optimal environment for your designers

What can I expect from you?

A meticulously strategic design partner hyper-focused on elevating your business. Expect clear communication, proactive solutions, and an unwavering commitment to delivering impactful brand experiences that propel growth. With exceptional project management skills, deadlines are met, errors predicted, and attention to detail paramount in every endeavor.

Design with excellence

Discover strategic guidance and hands-on design expertise. Book a complimentary 30-minute strategy session to explore how we can elevate your brand's potential.

During this session, we will:

Identify your current challenges
Explore growth opportunities within your market
Develop actionable actionable, innovative strategies aligned with your vision
Determine the best collaboration approach to achieve your goals

Ready to elevate your brand?