Arthewall, curated art collection for your walls

Type of work: Strategy, Identity, DigitalType of project: Arte & Culture Arthewall was a marketplace that provided art advice to interior designers, architects, and whoever needed to decorate a wall with art. It was a place of research and promotion of international emerging artists brimming with talent and creativity. It was the evolution of Glossom,

Gabriella Chieffo, creative perfumery

Type of work: Identity, Digital, PackagingType of project: Beauty Gabriella Chieffo is a Lecce-based fragrance house founded by Gabriella Chieffo specialized in creative perfumery. All products are made with a distinct focus on craftsmanship and quality. Each fragrance is fueled by an elaborate story that is enriched with Gabriella’s inspiration from materials, childhood memories, and

Moodfix, the music treat

Type of work: Strategy, Identity, DigitalType of project: Music MoodFix is a product launched by Stereomood (the streaming music service that offers curated playlists of independent music based on a user’ mood), that harnesses the innate power of music as medicine. Users may purchase a bundle of two playlists that act as an antidote to

MoodO’Clock, the emotional alarm

Type of work: Strategy, Identity, DigitalType of project: Music MoodO’Clock is the emotional alarm that sets your morning mood. The app helped influence the entire turn out of the day with the right music, powered by Stereomood. “This is great. I always wake up to this alarm. I am a heavy sleeper, this one is

Stereomood, the emotional internet radio

Type of work: Strategy, Identity, DigitalType of project: Music In 2009 I co-founded Stereomood, a streaming service that plays music according to your mood. In 2011 we were attracting over 1M unique users per month and we raised €700K from Italian investors with the chance to emerge from the world-crowded music scene. Stereomood had a

Lavinia Turra, contemporary tailoring

Type of work: IdentityType of project: Fashion Laviniaturra, founded in 2012, stands as an Italian fashion brand synonymous with refined elegance, strength, and uniqueness, embodying the vision of eclectic designer Lavinia. Her background in humanities and love for strong pictorial experiences guide the brand in creating distinctive yet accessible products. “I love to dress smart