Arthewall, curated art collection for your walls

Type of work: Strategy, Identity, DigitalType of project: Music Arthewall was a marketplace that provided art advice to interior designers, architects, and whoever needs to decorate a wall with art. It was a place of research and promotion of international emerging artists brimming with talent and creativity. It was the evolution of Glossom, a platform

Lina & Totonno, home fragrances

Type of work: Product, Identity, PackagingType of project: Beauty Gabriella Chieffo is a Lecce-based fragrance house founded by Gabriella Chieffo specialized in creative perfumery. They partnered with the well-known and authoritative national artist, the art master Bruno Maggio to create a special edition of an innovative room fragrance: a bed in terracotta with a particular

Laboratorio Cingoli

Type of work: Strategy, DigitalType of project: Food laboratorioCingoli is a kitchen school in Milan with the aim to convert everyone into passionate cooks, using the “separation of cooking” method, explained also in a dedicated book, full of tips to help you ace the cooking classes, that are led by Giuliano Cingoli, the school owner.

Moodfix, the music treat

Type of work: Strategy, Identity, DigitalType of project: Music MoodFix is a product launched by Stereomood (the streaming music service that offers curated playlists of independent music based on a user’ mood), that harnesses the innate power of music as medicine. Users may purchase a bundle of two playlists that act as an antidote to

MoodO’Clock, the emotional alarm

Type of work: Strategy, Identity, DigitalType of project: Music MoodO’Clock is the emotional alarm that sets your morning mood. The app helped influence the entire turn out of the day with the right music, powered by Stereomood. “This is great. I always wake up to this alarm. I am a heavy sleeper, this one is

Stereomood, the emotional internet radio

Type of work: Strategy, Identity, DigitalType of project: Music In 2009 I co-founded Stereomood, a streaming service that plays music according to your mood. In 2011 we were attracting over 1M unique users per month and we raised €700K from Italian investors with the chance to emerge from the world crowded music scene. Stereomood had